iPad Photo Mag Doing Rev Share with Photographers Via Wired’s Raw File: There’s no denying it, photos look great on the iPad. So it makes sense that quite a few iPad-only photo magazines are cropping up to take advantage of its lush display and low digital overhead. In particular, we’ve been watching Once Magazine. Over the last few months of its development, we’ve seen beta versions filled with thoughtful and provocative photo stories. On Oct. 6, the magazine is launching its first paid edition on iTunes for $3. One thing that makes Once stand out from some of the other iPad photo mags is its revenue sharing model for its contributors. The founders, including San Francisco freelance photographer and CEO of Once, Jackson Solway, hope it will pave the way for photographers to start benefiting financially from the digital revolution instead of being crushed by it. It was a decision that the magazine’s executive editor, John Knight, describes as a “no-brainer.” “When we realized we could know exactly how many subscribers we had on a given issue,” says Knight, “it made it possible to calculate exactly how much each issue was making. The whole idea started as a way to pay photographers what they deserve for their work, and so splitting that revenue seemed obvious. Right now we only share that revenue with the photographers and we pay a fee to our writers. In the future we’d like to expand that model to include writers as well.” Image: A woman walks though the streets of Gali, Abkhazia. Ivor Prickett. 

iPad Photo Mag Doing Rev Share with Photographers

Via Wired’s Raw File:

There’s no denying it, photos look great on the iPad. So it makes sense that quite a few iPad-only photo magazines are cropping up to take advantage of its lush display and low digital overhead.

In particular, we’ve been watching Once Magazine. Over the last few months of its development, we’ve seen beta versions filled with thoughtful and provocative photo stories. On Oct. 6, the magazine is launching its first paid edition on iTunes for $3.

One thing that makes Once stand out from some of the other iPad photo mags is its revenue sharing model for its contributors. The founders, including San Francisco freelance photographer and CEO of Once, Jackson Solway, hope it will pave the way for photographers to start benefiting financially from the digital revolution instead of being crushed by it. It was a decision that the magazine’s executive editor, John Knight, describes as a “no-brainer.”

“When we realized we could know exactly how many subscribers we had on a given issue,” says Knight, “it made it possible to calculate exactly how much each issue was making. The whole idea started as a way to pay photographers what they deserve for their work, and so splitting that revenue seemed obvious. Right now we only share that revenue with the photographers and we pay a fee to our writers. In the future we’d like to expand that model to include writers as well.”

Image: A woman walks though the streets of Gali, Abkhazia. Ivor Prickett. 

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    This is a great photo - conveys an overwhelming sense of place - brilliant!
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