The Pew Research Center’s Project for Excellence in Journalism and The George Washington University’s School of Media and Public Affairs collaborated on a report that examined 3,600 tweets from 13 news organizations for the week of Feb. 14-20. The analysis found that 93% of the tweets contained links to the organization’s own site. Only 6% of the tweets contained no link, only 1% linked to another news site and another 1% linked to non-news content.
Twitter Engagement by News Organizations “Rare” [STUDY]
(via shaneguiter)
FJP: In other words, news orgs are using Twitter as a glorified RSS feed.
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