A lot of content on the Web today is syndicated across multiple sites. For Google News, that’s a problem, as the service has to determine which one of these sources to pick as a headline. Today, Google introduced two new metatags that allow publishers to give “credit where credit is due,” as the company puts it, and highlight original sources and indicate when something is a syndicated copy. Google will use this information to rank stories on Google News.
The two new tags that Google introduced today are syndication-source and original-source. The syndication-source tag can be used to indicate the location of the original story. The original-source tag should be used to highlight the URL of “the first article to report a story.” A story that uses material from a variety of original sources can include more than one original-source tags to point to these. Both of these tags can also point to the current page URL, so publishers can call attention to their own original reporting.
» via ReadWriteWeb
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