In Praise of Print

  • FJP: The Guardian reports on both the success of print magazines, and the symbiotic relationship print and digital delivery can have for a brand. Here are some ideas from the article (http://bit.ly/Ke0hGj).
  • Marcus Webb: We want to make something which is treasured, which ends its days making the bookshelf, coffee table or toilet just that little bit prettier and more civilized.
  • Joerg Koch: You don't need print for news any more. But for long, visual-driven stories, it can offer a business model and an immersive focused quality that digital cannot offer yet.
  • Dave Eggars: To survive, the newspaper, and the physical book, needs to set itself apart from the web. Physical forms of the written word need to offer a clear and different experience. And if they do, we believe, they will survive.
  • Munro Smith: Computers and video games haven't killed physical toys and games, so there's no reason why the digital world should kill print. Lack of innovation or providing a poor product is far more likely to do that. The amazing range of technological opportunities that can be used to support and interact with print are definitely a bonus, not a threat.

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