Facebook Ad Targeting
Inspired by Felix Salmon’s post yesterday on how untargeted his Facebook ads are I decided to take a look at what they’re feeding me.
As you can see, the ads don’t even come close to relevant, which surprises seeing how much information they have about anyone who even moderately uses the site.
As Felix wrote: “This, my friends, is the next-generation hyper-targeted marketing platform which makes Facebook worth $100 billion. Or, you know, not.”
Slow clap. — Michael
Select image to embiggen

Facebook Ad Targeting

Inspired by Felix Salmon’s post yesterday on how untargeted his Facebook ads are I decided to take a look at what they’re feeding me.

As you can see, the ads don’t even come close to relevant, which surprises seeing how much information they have about anyone who even moderately uses the site.

As Felix wrote: “This, my friends, is the next-generation hyper-targeted marketing platform which makes Facebook worth $100 billion. Or, you know, not.”

Slow clap. — Michael

Select image to embiggen

  1. behappyandsmilesunshine reblogged this from aymienanana and added:
    i guess it’s a good thing i haven’t had a facebook ad in over a year. they were really annoying.
  2. aymienanana reblogged this from futurejournalismproject and added:
    Currently, my Facebook ads are sponsored- saying (friend) likes (Facebook page). Refreshing the page lessens the number,...
  3. futurejournalismproject posted this