In February, more than a third of all online-display ads in the U.S. appeared on Facebook, according to comScore Inc.
FJP: Our initial response: Damn.
Our secondary response, from the article:
But Facebook doesn’t come close to capturing a third of the online-ad budgets of major marketers, partly because its ad rates are relatively low, and also because of its hard-to-navigate in-house systems for buying ads.
But still, damn.
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