Books on the Train

Here’s an interesting library tech concept by students from the Miami Ad School. Lend library books to people who are riding the subway. Or, at least, the first 10 pages of them.

The idea is to use a technology called Near Field Communication that’s embedded in contemporary phones to swipe a bar code in a subway car to download a book sample. NFC is a low powered wireless communication system that allows devices to talk to and share information with each other.

Again, the idea is conceptual, but a fascinating innovation to introduce people to new books — and their local libraries — during the daily commute. When a person leaves the subway, they’re alerted to the nearest library branch that has the book so they can continue reading.

And it’s not as far-fetched as it might seem. The technology exists, and people are already shopping by cell phones and QR codes in South Korean subways.

A little fact checking moment on the above video though: public library use is increasing, not decreasing, according to a recent report from the Center for an Urban Future (PDF). Matter of fact, as the New York Times reports:

Over 40 million visits were paid to the New York, Brooklyn and Queens systems in the 2011 fiscal year, the center said, or more than the combined attendance at all the city’s professional sports games or major cultural institutions. The libraries circulated 69 million books and other materials and responded to 14.5 million reference questions.

But we’ll let that error slide. They are, after all, advertising — and not journalism — students.

Video: The Underground Subway, by Max Pilwat, Keri Tan and Ferdi Rodriguez.

  1. zabotage reblogged this from futurejournalismproject
  2. gretayc reblogged this from futurejournalismproject and added:
    Wonderful stuff. People need to read more! :)
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  15. annejjanssens reblogged this from futurejournalismproject and added:
    Inspired by the brilliant http://undergroundnewyorkpubliclibrary.com? via
  16. hotheartbeats reblogged this from futurejournalismproject and added:
    This is so cool!
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    Books on the Train Here’s an interesting library tech concept by students from the Miami Ad School. Lend library books...
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