mediaengage:

Don’t think this is the way to save the newspaper industry, but it’s a great way to increase the spread of information.

jwschiff:

CNN reports on Ethiopia’s newspaper rental industry.

From the piece:

Garum Tesfaye is one of Addis Ababa’s “newspaper landlords,” a group of entrepreneurs in the Ethiopian capital who rent out papers to people too poor to buy them.

Tesfaye says that 30 to 40 people will read a single paper. At the end of the day, the well-thumbed publications can be sold on.

“After a newspaper passes its deadline we will sell it to shops who can use it as packaging for items that they sell,” says Tesfaye, who says he uses the earnings from his business to support his three siblings.

We asked the other day, what good the newspaper? This is a much better answer.

  1. openip reblogged this from mediaengage and added:
    Such a great concept.
  2. perfectmarket reblogged this from thegreatest and added:
    Newspaper renters in Ethiopia. via @CNN
  3. thegreatest reblogged this from futurejournalismproject and added:
    When I was growing up in Manila, I remember sari-sari stores who rented out komiks for 25 cents. I wonder if they still...
  4. futurejournalismproject reblogged this from mediaengage and added:
    We asked the other day, what good the newspaper? This is a much better answer.
  5. mediaengage reblogged this from jwschiff and added:
    Don’t think this is the way to save the newspaper industry, but it’s a great way to increase the spread of information.
  6. jwschiff posted this