People say it’s all about ‘engagement’ and ‘interaction,’ but that’s wrong… New visitors are a better indicator and predictor of future growth.
Nick Denton, The Atlantic, Learning to Love the (Shallow, Divisive, Unreliable) New Media
(via bui)
To follow the daily or hourly news cycle is the media equivalent of day-trading: it’s frenzied, pointless and usually unprofitable.