Posts tagged atlantic

Reinventing The Atlantic

Via joshsternberg:

Nice piece about The Atlantic’s move to the black this year, moving adeptly through the digital universe:

How did a 153-year-old magazine — one that first published the “Battle Hymn of the Republic” and gave voice to the abolitionist and transcendentalist movements — reinvent itself for the 21st century?

By pretending it was a Silicon Valley start-up that needed to kill itself to survive.

Read more at the New York Times.

The 12 Timeless Rules for Making a Good Publication

Alex Madrigal, Senior Editor of the Atlantic, celebrates the magazine’s 153rd birthday by posting these timeless tips that hang on the wall of their offices.

Don’t have time for all 12? Here’s a timeless trifecta:

4. Avoid mistakes of fact…

6. Be careful about expenses…

8. Follow the news…

Via shakespeareandshoes via The Atlantic

The 12 Timeless Rules for Making a Good Publication

Alex Madrigal, Senior Editor of the Atlantic, celebrates the magazine’s 153rd birthday by posting these timeless tips that hang on the wall of their offices.

Don’t have time for all 12? Here’s a timeless trifecta:

4. Avoid mistakes of fact…

6. Be careful about expenses…

8. Follow the news…

Via shakespeareandshoes via The Atlantic