“Nothing replaces a good editor, and I would add, a good visual editor, creating the news for the reader so that it makes enjoyable and interesting reading.” — Francois Dufour
There are many more ways to read news material these days, thanks to the Internet. The Internet makes news easy to…
Could a new generation, raised on print newspapers from childhood, be the key to saving print media? I hope you’ll read this fascinating interview with Francois Dufour, the editor and chief and co-founder of Play Bac, publishers of Mon Quotidien, the first daily print newspaper for kids. The aim is to get kids to read for 10 minutes per day.
Delivered six times per week with the mail, the three age-targeted dailies have 150,000 subscribers and 2 million readers in France.
Kids love them because the content is not adult news explained to kids! It is news a nine or 12 or 15 year-old is interested in. We seldom feature an article on the same day it is published in adult news. One exception was the day bin Laden was killed. Also, I think kids like the fact that our papers are short (four to eight pages long). Our papers are also very visual. Finally, the journalism in our newspapers is serious. It is not childish.
While the newspaper has been downloadable for more than one year, Dufour says that only about 150 people per day read the app version of the publication.