The Portly Web?
Websites are getting fat with average pages weighing in at almost a megabyte, according to the BBC:
The average page is now about 965 kilobytes in size, reveals a study of top sites by the HTTP Archive.
The figure is 33% up on the same period in 2010 when the average webpage was a svelte 726 kilobytes…
…Analysis suggests the bloat is down to user demands for more interactivity, as well as the tools used to watch what happens when people visit a site.
Back in the day when we had to walk uphill both ways to get our Webs to work, a general goal was to keep pages under 50k. The BBC points out that our portly pages might be fine for people accessing sites via broadband but is a killer for those viewing on 3G mobile.
Takeaway: remember to optimize, and then do it again.