posts about or somewhat related to ‘tablets’
Forget getting irrelevant swag with your newspaper subscription.
Publishers, desperate to prop up their legacy print business, have been scrambling to put their content on tablet devices. Now the Philadelphia Inquirer and its sibling Philadelphia Daily News are making what may be the boldest tablet push yet.
On July 11, the two papers plan to announce a pilot program under which they will sell Android tablets with their content already built in at a discount. Icons on the tablets’ home screen will take users to digital replicas of both newspapers as well as a separate Inquirer app and Philly.com, the papers’ online hub.
And here’s something for Philly-based news hackers:
[Greg] Osberg, a former worldwide publisher of Newsweek [and current CEO and publisher of Philadelphia Media Network], has made it his mission to speed the digital revolution at the Philly papers, which last year became the latest newspapers to go through bankruptcy. To that end, he’ll also be announcing an incubator program that’ll embed tech startups at the company to help it develop digital products. Later this fall, Philly.com will introduce paid, premium content on the site, and a hyperlocal news channel.
Scott Dadich, Condé Nast’s vice president of digital magazine development, explaining the company’s tablet strategy.
Justin Ellis, Nieman Lab. Condé Nast’s Scott Dadich on reinventing mags for the iPad and why partnering with Apple matters.
How many newsrooms could pay their freelancers with that kinda dough?
Aaaaaand funnily enough, Reuters didn’t so much as report on this deal, as they syndicated the press release about it with the token disclaimer up top “Reuters is not responsible for the content in this press release.”
Ad Age: Will there be a Rolling Stone edition for the iPad?
Mr. Wenner: You can get it through Zinio or through our website and our archives are available on the website. At some point I’m sure it will be on the iPad but I’m not in any rush to break what I consider fundamental principles of what the magazine industry has to have and make a deal with Apple that will mortgage me into the future on the basis of getting 2,000 copies sold a month.
— Ad Age
And I thought, wow, no one would have said something like that even a year ago. I mean, it used to be that self-publishing was what you did if you couldn’t get a traditional deal. And if you were really, really lucky, maybe the self-published route would lead to a real contract with a real publisher.
But I realized from that one innocent comment from my daughter that the new generation was looking at self-publishing differently. And that the question—“Should I self-publish?”—was going to be asked by more and more authors going forward. And that, over time, more and more of them were going to be answering the question, “Yes.”
Barry Eisler, a New York Times best selling author, recently turned down a $500,000 advance from a publisher in order to self-publish his next book.In a lengthy Q&A with author Joe Konrath, Eisler explains how the legacy publishing system works, why he thinks self-publishing makes sense and what lessons both self and legacy publishers can learn from digitation of the publishing industry.