Posts tagged with ‘video games’
Journalist Tracy Lien dissects the “video games are for boys” stereotype.
A Survey of 2,200 mothers in 10 countries has revealed that today’s techie tots are naturals at using smart phones and computers, even before they can tie their own shoes. The study commissioned by by Internet security company AVG found:
69 percent of children aged 2-5 can use a computer mouse, but only 11 percent can tie their own shoelaces. More young children know how to play a computer game (58 percent) than swim (20 percent) or ride a bike (52 percent). There is no gender divide. Boys and girls under the age of 5 were equally adept at using technology.
MindJolt COO Colin Digiaro says that the goal with the BIM partnership is to help these local news sites boost engagement — many people only visit them when local news is breaking, and these sites want to change that. Games may not be the first thing you think about when you head to a local news site, but Digiaro says that there’s a “high degree of overlap” between people who visit these local news sites and those who play MindJolt games. That said, it will be up to the publisher sites to determine how prominently they want to feature the games, so the impact will likely vary a lot from site to site.